Shannon wanted a symbol to go along with the business she is building around her name. This can be tricky as the ambiguity of a name is nearly endlesss, but after many proofs back and forth we decided to bring it back to a simpler idea of nutrition – the apple!
By having the fork, knife and spoon within the shape of the apple it symbolizes holistic nutrition, and eating. Shannon’s approach is to make eating fun again, and that healthy choices can be the most delicious you’ve ever had. The simplicity of the logo fits well on any medium it’s needed, and can be moved around to fit anywhere.